Privacy Policy — Elders’ Helpers

Last Updated: February 9, 2026

Elders’ Helpers (“we,” “us,” or “our”) is committed to protecting your privacy and safeguarding your personal and health information. This Privacy Policy explains how we collect, use, and share information when you interact with our website, online forms, phone systems, and text (SMS) communications, and when you receive services from Elders’ Helpers.

This policy applies to all visitors to our website, clients, emergency contacts, employees, and anyone who communicates with us electronically.

1. Who follows this policy

This policy applies to the practices of Elders’ Helpers, including our management team, caregivers, nursing staff, installers, and administrative employees, in their handling of your personal information and, when applicable, your protected health information (PHI).

2. Our commitment to privacy

We understand that your information is personal and confidential. As a provider of home care and PERS services, we are committed to protecting your information. We are required by law and best practice to:

  • Keep your information private and secure
  • Be transparent about how your information is used
  • Follow applicable privacy laws and contractual obligations
  • Use your information only for legitimate business and care-related purposes

3. What personal information we collect

We may collect the following information when you interact with us online, by phone, by text, or through service enrollment:

Basic contact information

  • Name
  • Address
  • Phone number (including mobile number)
  • Email address

Service-related information

  • Emergency contact details
  • Information needed to coordinate services (e.g., PERS installation details, scheduling, or care coordination)
  • Notes related to service delivery or follow-up

Communications

  • Messages you send to us via forms, email, or text
  • Records of calls or text conversations related to services

We do not collect medical diagnoses through general website or texting forms unless you are formally enrolling in a service that requires additional information.

4. How we use your information

We use your information to:

  • Respond to inquiries and service requests
  • Schedule, coordinate, and deliver services (including PERS installations and testing)
  • Communicate with you about your services
  • Send reminders, updates, or operational messages
  • Maintain required records for funding programs and compliance
  • Improve our operations and customer experience
  • Comply with legal or contractual obligations

If you opt in to receive text (SMS) messages from Elders’ Helpers, we may use your phone number to send service-related messages, reminders, and program communications relevant to your care or enrollment.

5. Who we share your information with

We may share your information only when necessary with:

  • PERS monitoring partners related to your service
  • Government or funding partners when required (such as AAAWM, Senior Resources, PACE, or county programs)
  • Trusted technology vendors that support our operations and are bound by confidentiality agreements
  • Legal or regulatory authorities when required by law

We do not sell your personal information.

6. SMS / Text Messaging Privacy & Consent (Carrier-Required Language)

If you provide your mobile number and consent to receive texts from Elders’ Helpers:

  • You may receive messages such as appointment reminders, service updates, PERS testing notifications, or follow-ups related to your inquiry.
  • Message frequency may vary depending on your services or needs.
  • Message and data rates may apply based on your mobile carrier.

Important — Required statement:

SMS consent is not shared with third parties or affiliates.

Your consent to receive text messages applies only to Elders’ Helpers communications. Your number will not be sold, shared for marketing, or used by outside companies.

You may opt out at any time by replying STOP to any message you receive from us.

For assistance with texting, you may reply HELP or contact our office.

7. Security of your information

We use reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, loss, or misuse. While no system is completely risk-free, we take privacy and security seriously.

8. Your rights regarding your information

You may request to:

  • Review your personal information
  • Correct inaccurate information
  • Ask questions about how your data is used
  • Request limits on certain communications
  • Withdraw consent for text messaging

To make a request, contact us at:
Email: eldershelpers@eldershelpers.com
Phone: 616-454-8305

9. Relationship to HIPAA

To the extent that Elders’ Helpers creates or maintains Protected Health Information (PHI) as part of care delivery, such information is also governed by our Notice of Privacy Practices under HIPAA. This website Privacy Policy does not replace or override those rights, but complements them for online and electronic communications.

10. Changes to this policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top of this page will reflect the most recent version. We encourage you to review this page periodically.

11. Contact us

If you have questions about this Privacy Policy, you may contact us at:

Elders’ Helpers
500 Cherry St SE
Grand Rapids, MI 49503
Phone: 616-454-8305
Email: eldershelpers@eldershelpers.com